Writing a cover letter can often feel like a daunting task for the job seeker, yet it can be one of the best ways to get your resume some first class attention.
A cover letter is not meant for you to rehash your skills and qualification that are already listed on your resume. In fact, a cover letter is an opportunity for you to share more about who you are, why you are different, and what makes you a perfect candidate for the position.
Most individuals make the mistake of just re-telling what is already on their resume – instead see this as your thirty second commercial for your future employer.
If you walked into a room and only had one minute to tell your employer why you are different, what’s so great about you, and why they should at least call you in for an interview – what would you say?
Well then – say it.
I like to think that you can be “boldly appropriate.” This means be bold but do so without moving into too much grey area. Be yourself – show your personality. Accentuate your assets! Ask for the interview. Put yourself out there.
Lastly, customize your cover letter. A cover letter just needs as much attention as your resume. Customize it to fit the company and their needs. A standard cover letter is only going to produce standard results.
